How I Raised It - The Podcast Where We Interview Startup Founders Who Raised Capital.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Charles Jones of LucidMood.net, makers of cannabis sippers (disposable vape pens) designed to elicit specific moods and effects. The Company recently raised $4 million from Gotham Green Partners, and previously raised capital from angel investors. In this episode, Charles talks about the booming market for cannabis startups, how to leverage press and PR to drive inbound investor interest, how to work conferences put on by Arcview Group and IC3 to generate investor leads, when to raise strategic investment to expand distribution, and more. This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Learn more at www.foundersuite.com.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Bob Moore of Crossbeam (www.getcrossbeam.com). Crossbeam makes leads management software that leverages data for improving business partnerships. The Company raised $3.5 million in seed funding from First Round Capital and Uncork Capital. In this episode, Bob talks about the booming API economy, what to watch for regarding earn-outs after your startup is acquired, when and how to raise capital to improve speed and growth (and optimize for big outcomes), the rise of "platform VCs" and much more. This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Learn more at www.foundersuite.com.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Debbie Wei Mullin of Copper Cow Coffee. Copper Cow makes an "elevated" Vietnamese coffee product for consumers and retailers. The Company raised $2.48 million in a deal led by Silverton Partners. ChinaRock Capital Management, Montage Ventures, Victress Capital, Amplifyher Ventures, Social Starts and 500 Startups also participated. In this episode, Debbie talks about how fundraising is like finding a needle in a haystack, the metric of "100 meetings per $1M raised," leaning on other founders for investor leads, the Company's debut at the Fancy Food Show, why it's important to maintain confidence that the round will close, and more. This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Learn more at www.foundersuite.com.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Jeffrey Harris of Springbig which makes customer-loyalty, rewards, and communications software for cannabis dispensaries. Springbig raised $5 million of Series A venture funding in a deal led by Altitude Investment Management. Green Acre Capital and The ArcView Group also participated in the round. In this episode, Jeffrey talks about how the company opportunistically pivoted toward building software for the cannabis market, why finding a lead investor is so critical, being vulnerable and asking for help, resources for finding funding in the cannabis space, and more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Sachin Dev Duggal, CEO of Engineer.ai a Santa Monica based startup that provides a human-assisted AI platform to build custom software products. Engineer.ai raised a $29.5 million Series A venture rounds in a deal led by Lakestar Advisors (Germany) Jungle Ventures (Singapore) and Deepcore (Japan). In this episode, Sachin talks about raising capital for a startup whose "front end is SaaS and back end is a marketplace," some of the fundraising false starts, why he believes the funding success formula is made up of "purpose + persistence" and more. This series is produced by Foundersuite, makers of software to raise capital and manage investor relations. Learn more at www.foundersuite.com.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Cody Candee of Bounce (www.usebounce.com), makers of an on-demand short term storage app. Bounce raised $1.1 million of seed funding from Seabed VC / Vijay Ullal, Jillian Manus, Michael Hyatt, Rob Chesnut, Timo Soininen and Thorney Investments. In this episode, Cody talks about pitching on Gimlet Media's podcast "The Pitch", what to do when a competitor tries to acquire you, how to screen investors prior to setting up a meeting, and more. PS listeners can can a 30% discount by using code "HOWIRAISEDIT" at www.usebounce.com or find the app in the Apple App Store at https://itunes.apple.com/us/app/bounce-bag-storage-everywhere/id1444570755?mt=8 PPS: if you'd like to listen to Cody on The PITCH check out https://www.gimletmedia.com/the-pitch/how-much-do-you-trust-your-barista-42-bounce

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Jack Beuttell, CEO of the Kunoa Cattle Company (https://kunoacattle.com/). Kunoa is a Hawaii-based meat company that runs 2000 head of cattle on Kauai, along with a slaughterhouse on Oahu. The Company has raised over $5 million from HNW individuals as well as the Elemental Excelerator. In this episode, Jack talks about his process for finding and targeting high net worth (HNW) investors, the challenges of raising capital for a vertically integrated food company, the emerging investment opportunities in "impact assets" and donor-advised funds, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Lewis Gersh of PebblePost (www.pebblepost.com), a New York-based startup pioneering programmatic direct mail. The Company recently completed a $25M Series C venture round led by Advance Venture Partners (AVP). Previous investors include ffVC, RRE, Greycroft, Tribeca Venture Partners and strategic investors and angels. In this episode, Lewis talks about his journey from founder to VC and back to founder, his "7-syllable pitch for a $Billion opportunity," the inspiration for coming up with programmatic direct mail as a marketing vehicle, why he believes continuous investor development is essential, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Alex Kubicek of Understory Weather, a Wisconsin-based weather analytics company (www.understoryweather.com). Understory recently raised $7.5 million in new funding. The round was led by 4490 Ventures. Revolution’s Rise of the Rest Seed Fund also joined the round. Other existing investors include Monsanto Growth Ventures and Silicon Valley-based True Ventures. In this episode, Alex talks about the challenges of raising capital for a hardware startup, going through accelerators including Gener8tor and Bolt, why the Midwest is an exciting place to build a startup, why actionable weather data is increasingly valuable, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Susan Ho of Journy (www.gojourny.com), a startup that offers custom travel planning services in 75+ destinations around the world. Journy recently raised capital from Menlo Ventures, Pear VC, and Jason Wang (founder of Caviar). Previous investors included Resolute Ventures, Arena Ventures, 500 Startups and others. In this episode, Susan talks about pitching to Gwyneth Paltrow, Gary Vaynerchuk, and Jessica Alba while riding down an escalator, talking to 1000 customers and running 90 marketing experiments to drive revenue, lessons learned from working at Fab.com in it's growth phase, the importance of unit economics, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Campbell Brown of PredictHQ.com, a San Francisco and New Zealand based startup that combines real-world events into one data source to help businesses better understand demand and plan for the future (for example, Uber could see how an upcoming Taylor Swift concert will increase demand for drivers). PredictHQ recently raised a $10 million Series A led by Aspect Ventures, with participation from Lightspeed Venture Partners, Rampersand VC, and AddVenture Fund. In this episode, Campbell talks about moving the company HQ (and his young family) from New Zealand to San Francisco, cracking into the Silicon Valley ecosystem, maintaining confidence during the fund raise, tips for your slide deck, and more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Brent Pearson of Enboarder.com. Based in Sydney, Australia, Enboarder makes a cloud HR-technology platform for employers to create engaging onboarding experiences. The Company recently raised capital from Greycroft and Our Innovation Fund. In this episode, Brent talks about the changing Australian startup scene, what to do when due diligence drags out, trusting your gut on "investor fit," raising a bridge round, and more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Stefan Hraber of Emesent.io, makers of drone technology to map underground caverns and other subterranean passages. The Company raised $3.5M from Main Sequence Ventures. Stefan talks about commercializing technology spun out of CSIRO (the Australian National Lab), making the transition from scientist to startup founder, applying scientific methods to the entrepreneurial process, the Brisbane startup scene, and more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Allie Sutton of June.ai which makes an AI-powered email communication hub organized around people and conversations. In this episode, Allie talks about raising capital on a concept (pre-launch), the New York startup scene, elements of the pitch, leveraging early "yesses" to get more intros, and more. June.ai previously raised a $1.5 million preseed funding round led by a group of investors that includes John Suh, CEO of LegalZoom, and Marc Michel, a partner at Runaway Venture Partners. To access the New York investor list, click here: https://docs.google.com/spreadsheets/d/1khvSN2pcnsc7O5dr9mq8TwJv0h_zJJYLzhiZZ_KDmfM/edit#gid=1550181509

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Avi Meir, CEO of TravelPerk (www.travelperk.com) a Barcelona-based startup that is re-inventing business travel. TravelPerk recently raised a $44 million Series C led by Sweden’s Kinnevik, Russian billionaire and DST Global founder Yuri Milner and Tom Stafford. Prior investors include Target Global, Felix Capital, Spark Capital, Sunstone, LocalGlobe and Amplo. In this episode, Avi talks about building to be global from day one, questions to ask investors to ensure the vision and exit expectations are aligned, how the Company is using it's location in Spain as a recruiting advantage, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Keith George, CEO of CoEdition.com which makes a retail fashion marketplace for plus-sized women. CoEdition raised a $4 million round led by New Enterprise Associates along with General Catalyst, Primary Venture Partners and BBG Ventures, In this episode, Keith talks about identifying an underserved market (plus-sized fashion), "selling the dream" to investors vs selling on data, compressing the fundraising timeline, how he apprenticed at a startup before starting his own, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Steve Gutentag, CEO of Thirty Madison which is rebuilding the healthcare experience for the modern consumer, starting with the brand Keeps.com (consultations and treatment for hair loss). The Company raised a $15 million Series A led by Maveron and Northzone Ventures along with ERA, Two River Capital, Greycroft, First Round Capital, Steadfast Venture Capital and others. In this episode, Steve talks about applying the direct-to-consumer model to disrupt and improve the healthcare industry, raising capital with a product MVP + vision + plan, how getting a term sheet is a "forcing function" for moving investor discussions along, whether to talk to VCs in between rounds, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Allie Magyar of Hubb.me. Hubb makes an online platform for event and conference management. The Company recently raised a $6.3 million Series B led by Five Elms Capital. Oregon Venture Fund and Elevate Capital participated. In this episode, Allie talks about the Seattle, Portland, and Vancouver WA funding scenes, the difference between raising private equity vs. venture capital, build-vs.-buy decisions and when to acquire competitors, the Elevate Inclusion Summit, and much more. For more info about the Elevate Summit and venture capital for female entrepreneurs, visit https://blog.hubb.me/allie-talks-venture-capital-for-female-entrepreneurs and catch Allie's talk at https://hubb-1.wistia.com/medias/yuhk64n7ft

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Aaron Schwartz of Passport Shipping (www.passportshipping.com), a provider of international shipping services designed for eCommerce companies. The Company recently raised $3 million of seed funding from Precursor Ventures, Resolute Ventures and Ryan Hoover of Product Hunt. Sophia Amoruso (GirlBoss) and April Underwood (Slack) also participated in the round. In this episode, Aaron talks about creating an "asset light" business in the shipping world, how he built investor relationships well in advance of raising capital, the advantages of having a diverse cap table, the terms he uses when putting together an Advisory Board, and much more.

Produced by Foundersuite.com, "How I Raised It" goes behind the scenes with startup founders who have raised capital. This episode is with Andrew Parker of Papa (www.joinpapa.com), an elderly care management platform that connects college students to senior citizens - aka "grandkids on demand." Papa raised capital in Florida before going through Y Combinator. More recently the Company raised $2.4 million of venture funding in a deal led by Initialized Capital Management with participation from Sound Ventures (founded by Ashton Kutcher and Guy Oseary). In this episode, Andrew talks about the Miami startup scene, tips and "hacks" for getting into Y Combinator, the importance of a time constraint when fundraising, getting the most out of mentors, what to put in your investor newsletter, and more.