Sinopsis
Podcast by Pharmaceutical Executive Magazine
Episodios
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Episode 54: Taking Advantage of Digital Marketing
15/04/2020 Duración: 14minChris Paquette, DeepIntent co-founder and CEO, talks about the evolution of digital marketing in pharma, specifically, how to approach data and technology usage in a privacy-first world.
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Episode 53: Fabulous Pharma Females
02/04/2020 Duración: 16minBarbara Ryan, founder of Barbara Ryan Advisors, a member of PharmExec’s editorial advisory board, and the founder of Fabulous Pharma Females discusses the strong community she’s built providing women the opportunity to connect with each other and reinforce their shared commitment to one another.
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Episode 52: Cannabinoids
19/03/2020 Duración: 15minYuval Cohen, CEO of Corbus Pharmaceuticals, talks about cannabinoids, the differences between natural and synthetic products, and how biotechs and pharma are using them to treat disease today.
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Episode 51: Combating Coronavirus
05/03/2020 Duración: 14minDr. Eric von Hofe, Chief Scientific Officer at NuGenerex Immuno-Oncology talks about the recent outbreak of Wuhan coronavirus around the world and how biotechs and pharma are jumping in to help find a solution.
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Episode 50: Pharma Pricing Climate in Washington
20/02/2020 Duración: 19minMike Strazzella, head of federal government relations for Buchanan Ingersoll & Rooney, talks about pricing issues in the pharmaceutical industry, the challenges he encounters, and what he believes needs to change in the industry going forward.
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Episode 49: Navigate Emerging Markets with Data Science
06/02/2020 Duración: 23minPharm Exec speaks with Nigel Breakwell and Ben Randal, co-founders of Dot I/O Health. Nigel and Ben talk about how they’re using data science in the health and life sciences industries to help clients navigate emerging markets.
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Episode 48: 2020 Industry Outlook
23/01/2020 Duración: 21minPharm Exec editors discuss the themes chosen for the January issue focusing on industry trends for the coming year.
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Episode 47: Identifying Adherence Issues
09/01/2020 Duración: 09minHeather Monte, Director of Operations for DirectRx, talks about the specialty pharma’s new Patient Scorecard, which aims to identify and improve adherence by reporting patients’ prescription patterns to doctors.
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Episode 46: Persistence and Planning Pays Off
19/12/2019 Duración: 14minJulia Owens, co-founder and CEO of Millendo Therapeutics talks about how to keep a company on the path to success, even when there are bumps in the road. She discusses the value of focusing on strengths and how that is currently working for Millendo in the endocrine space.
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Episode 45: Getting Drug Approval Through FDA LPAD
05/12/2019 Duración: 27minWilliam Lewis, chairman and CEO of Insmed talks about the approval of the company’s drug Arikayce through the FDA’s Limited Population Pathway for Antibacterial and Antifungal Drugs, some ideas that he spoke about on the recent NORD panel about innovative and ethical partnerships, and Insmed’s pipeline and progress.
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Episode 44: Annual Pipeline Report
21/11/2019 Duración: 19minPharm Exec editors discuss the articles they focused on for the November Annual Pipeline Report.
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Episode 43: Pharma Reputation
07/11/2019 Duración: 23minSven Klingemann, research director at Reputation Institute talks about pharma’s negative public perception and what the industry can do to improve it.
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Episode 42: Establishing a New Drug Therapy
17/10/2019 Duración: 14minPharm Exec editors interview Mark Glickman, Chief Commercial Officer of Esperion Therapeutics. Glickman discusses the overall cholesterol-lowering space and how it’s planning to add a new therapeutic option for patients, what it means to establish a new therapy in a statin-dominated market, market research approaches, and more.
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Episode 41: The Patient Journey
03/10/2019 Duración: 26minJeannine Lynch, senior director at BioMarin Pharmaceuticals, oversees patient access services and talks with editors about the patient journey in regard to receiving therapies, how to engage with patients more effectively, and where she sees the pharma industry in terms of patient engagement and patient centricity.
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Episode 40: Global Pharma Outlook
19/09/2019 Duración: 31minJanssen’s company group chairman of Europe, Middle East, and Africa operations, Kris Sterkens speaks with Pharm Exec editors. Kris talks about his finance background, global pricing issues, and challenges and opportunities for EMEA biopharma breaking into the US market.
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Episode 39: CEO Builds Business With Compassion
05/09/2019 Duración: 26minApellis’ CEO and co-founder, Dr. Cedric Francois talks with editors about his unusual pharma journey, which has included research, clinical work, and the launch of two startups. Today, he’s here to share what he’s learned along the way and how he’s using that experience to improve lives.
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Episode 38: Customer-Centric Innovation
22/08/2019 Duración: 13minChristine Sakdalan, Head of Franchise Strategy and Customer Solutions at Janssen Pharmaceutical talks with Pharm Exec editors about how patient-centricity fuels innovation, the difference between patient and customer centricity, and educational programs that need to be implemented for patients, providers, and payers.
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Episode 37: Differentiating Yourself in Crowded Therapeutic Areas
08/08/2019 Duración: 20minPharm Exec editors sit down with Mark Velleca, CEO of G1 Therapeutics. In this episode, Mark talks about how he differentiates himself in the oncology field, why he considers G1 Therapeutics an "old school company," and about the North Carolina biotech landscape.
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Episode 36: A View from the Editors' Desks
25/07/2019 Duración: 30minPharm Exec editors share insights into what they've been working on this summer for the June, July, and August issues; plus a sneak peek into what's coming in September!
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Episode 35: Communicating Your Narrative with Healthcare Marketing
11/07/2019 Duración: 27minRobert Finkel, the CEO of The FreshBlood Group talks with Pharm Exec editors about the positives and negatives of pharma’s marketing needs, the details and evolution around founding The FreshBlood Group, and how emerging pharma and biotech companies can budget in successful marketing.